Core Values

The development of oneself through dedication and hard work by embracing challenges and opportunities to improve personally and professionally in support of the company’s purpose and vision, while maintaining an environment that encourages an entrepreneurial spirit through independent and creative thinking to inspire progress whenever and wherever we can.

Showing respect for others by treating everyone with civility, courtesy, and dignity allowing for the establishment of new connections while nurturing long-term relationships, both internal and external, with customer focus as the driving force behind our business activities, working together to provide products and services to meet client needs, challenges, and goals.


Through clear and open communication, we are able to maintain an environment that encourages the exchange of information and ideas among all employees to develop and strengthen our business by allowing opportunities to contribute to our company’s objectives as well as our own professional goals.

The rapid, continuous, and systematic evolutionary adaptation is directed at gaining and maintaining a competitive advantage through specialization by encouraging each other to think innovatively while providing a learning culture for continuous development.

Fostering an environment of accountability by conducting business with self-discipline and integrity in accordance with the highest ethical standards through honesty and trustworthiness by doing the right thing for ourselves and our company, accepting responsibility for our own actions, and relying on each other to keep commitments.

Supporting a healthy lifestyle between our professional and personal lives, recognizing the importance of self, family, and community, and encouraging the pursuit of activities outside the workplace.

 

Each core value sits within its own puzzle piece, coming together to form a perfect circle around the Great American Custom logo. Although they each empower greatness in their own way, remove one of the pieces and the Medallion is incomplete. It is our values that guide our decisions and ultimately shape our culture. They all work together, just as we work together to achieve our common goals as we strive for excellence.

The core values reflect who we are and what is important to us, and they play a critical role in achieving results…the core values EMPOWER GREATNESS.